News & Resources

We love Butt DrugsI Love Local Commercials visits the Heartland

KENNESAW, GA, Mar 03, 2010

MicroBilt, a leader in risk management information for small and medium-sized businesses, posted its latest Rhett & Link video on today featuring Butt Drugs of Corydon, Indiana. "The I Love Local Commercials series would not be complete without a trip to the Heartland and a visit to the local drug store. We love Butt Drugs and our local commercial celebrating the local drug store on" says Rhett McLaughlin, "Butt Drugs has thrived in the heartland of America despite the onslaught of major department stores, supermarkets and drug store chains. Our latest commercial captures the spirit of people that love their local downtown drug store." Rhett & Link local commercials have confirmed the power of viral marketing and social media for the small business - millions of viewers have seen "local commercials" including Red House Furniture and Cullman Liquidation. Each local commercial is accompanied by a "behind the scenes" video that delves into the creative process behind the local commercial and the unique character of the subject local business. "Anyone that grew up in a small town can identify with Butt Drugs." says Brian Bradley, EVP of Strategy and Marketing at MicroBilt, "We all have a special place in our heart for the unique local businesses that anchor the downtown of our communities. With the I Love Local Commercials series, we continue to look for ways to celebrate those small businesses that are able to compete and thrive in today’s economy, like Butt Drugs." About MicroBilt
MicroBilt is the leader in serving small businesses with data and tools that they need to manage business risk and make informed lending and hiring decisions. MicroBilt offers the small business owner simple, cost-effective solutions for fraud prevention, consumer financing, debt collection, and background screening. With its PRBC® Consumer Report with the FICO® Expansion® Score, MicroBilt is the leading provider of alternative credit data to businesses that want to offer credit and other financial services to the over 100 million underserved consumers in the United States.