With Black Friday weekend came a record of 226 million shoppers both online and in-store, and a survey conducted by BIGresearch reveals that more than one-fifth of sales were attributed to home improvement and furniture.
The American economy has struggled since the recession of 2008, and the job market is currently anything but merciful. According to the U.S. Census Bureau, the unemployment rate in the United States is just over 9 percent, and this figure is technically higher if part-time and unclaimed unemployed workers are considered. For some Americans, Black Friday is one of the few opportunities they're able to purchase items that are normally out of their pay scale. Whether or not they have immediate funds to acquire household items such as furniture, big screen TVs or refrigerators, they can access funds by way of a short term loan that would otherwise be unavailable through most banks. More than $52 billion was spent during Black Friday weekend and the holiday sales surge should continue throughout December. Customers that avoided the long lines during Black Friday can still take advantage of discount deals and short term loans before the New Year.